Abwab Digital

We build software that grows businesses.

Through deep research, smart data, and design that converts.

abwabdigital.com

Most software gets built. Then forgotten.

  • 70% of digital products fail to achieve business goals
  • Companies spend millions on software that doesn't convert
  • The gap isn't technical — it's strategic

Abwab Digital exists to close that gap.

WHO WE ARE

A Saudi Product Engineering Company

Founded in 2020 in Jeddah, Abwab Digital designs, builds, and scales digital products for government institutions, high-growth startups, and enterprise organizations across the Kingdom and MENA region.

Founded2020
HQJeddah, Saudi Arabia
Team25+ professionals
CEOAbdelrahman Elmarakby
MarketsSaudi Arabia · Egypt · UAE

Impact at Scale

150+
Projects Delivered
5M+
SAR Client Revenue
300K+
Active Users
95%+
Client Satisfaction
3X
Faster Delivery
19
Clutch Reviews

How We Build What Works

Deep Research

We understand the market, competition, and user before writing a single line of code.

Smart Data

Every product decision backed by analytics and measurable signals — not assumptions.

Design That Converts

Every interface is engineered to turn visitors into customers and products into revenue engines.

PILLAR 01

Deep Research

Before we write code, we understand:

1Your market and its dynamics
2Your competitors and their gaps
3Your users and what drives them
4Your business model and revenue logic

This is why our products find market fit faster.

PILLAR 02

Smart Data

Every decision is backed by data:

1User behavior analytics from day one
2A/B testing and conversion tracking
3Performance monitoring and optimization
4Monthly insights that drive product evolution

We don’t guess. We measure.

PILLAR 03

Design That Converts

Beautiful is not enough. Our design:

1Turns visitors into customers
2Reduces friction at every touchpoint
3Works natively in Arabic and English
4Is tested with real users before launch

Design should generate revenue — not just look good.

VISION

To become the MENA region’s most trusted product engineering partner.

MISSION

To engineer digital products that generate measurable business outcomes — revenue-producing, user-retaining, market-winning platforms built at the speed the Saudi market demands.

Why Abwab Digital

01Government-grade trust, startup-grade speed
02Research → Data → Conversion methodology
03The 45-day MVP standard
04Bilingual Arabic/English product DNA
05Full-stack product ownership
We Build For
Government Ministries
And Ship MVPs
In 45 Days

The same team. The same quality. This dual capability is rare — and extremely difficult to replicate.

From Concept to Market in 45 Days

Industry Average
4–6 months
Abwab Digital
45 days
Compressed discovery sprints
Parallel design and architecture
Agile development with daily shipping
Pre-planned launch sequences

Speed is a competitive advantage. We give it to our clients.

Services & Solutions

Mobile App Engineering
Web Platform Development
Enterprise Systems
SaaS Platforms
UI/UX Design & Research
Visual Branding & Identity
Technical Consulting

Every service is built around one thing: your business outcome.

Mobile App Engineering

Revenue-generating mobile products on iOS and Android. Built with Flutter for speed, native when performance demands it. Engineered for adoption, retention, and scale.

Web Platform Development

High-performance web platforms that convert. React · Next.js · Vue.js · Angular. SSR, performance optimization, and bilingual as standard.

Enterprise Systems

  • Operational efficiency
  • Process automation
  • Institutional-grade reliability

SaaS Platforms

  • Subscription-ready
  • Multi-tenant architecture
  • Recurring revenue from day one

Consulting

  • Technology roadmaps
  • Architecture audits
  • Transformation strategy

Web Packages

Landing Page

3,000 SAR
  • 1 page responsive
  • Custom UI/UX
  • Mobile-optimized
  • SEO foundation
  • 5–7 days

Corporate Site

5,000 SAR
  • Up to 7 pages
  • Brand-aligned
  • CMS + Blog
  • Analytics setup
  • 10–15 days

E-Commerce

6,000 SAR
  • Full store setup
  • Payment gateway
  • Inventory mgmt
  • Order dashboard
  • 15–20 days

Advanced Platform

15,000 SAR
  • Custom web app
  • Auth & roles
  • API integrations
  • Security hardening
  • 4–6 weeks

Mobile Packages

MVP App

12,000 SAR
  • Single platform
  • Up to 8 screens
  • Basic backend
  • App store submission
  • 4–6 weeks

Cross-Platform

20,000 SAR
  • iOS + Android
  • Up to 15 screens
  • Push notifications
  • Analytics
  • 6–8 weeks

Full-Scale Product

35,000 SAR
  • iOS + Android
  • Unlimited screens
  • Payment integration
  • Real-time features
  • 8–12 weeks

Design, SaaS & Growth

UI/UX Design

5,000 SAR
  • 15 screens
  • Prototype (Figma)
  • User research
  • Usability testing

Brand Identity

4,000 SAR
  • Logo (3 concepts)
  • Brand guidelines
  • Social templates
  • Bilingual assets

SaaS MVP

40,000 SAR
  • Multi-tenant
  • Billing integration
  • Admin dashboard
  • 8–12 weeks

Growth Partnership

5,000/mo
  • 40hrs development
  • Feature expansion
  • Strategy calls
  • A/B optimization

Products That Generate Revenue

5M+ SAR

in client revenue across:

Fintech
DAMEN, PayShip
Healthcare
WithProf, Docavia
Legal Tech
Kadya
E-commerce
Marketplace platforms
Food Tech
MenuEgypt (9,000+ restaurants)
Smart Tech
Smart Cards (10K users, 450K funded)
Smart Cards
CASE STUDY

Smart Cards

45 Days, 10K Users, 450K Funded

Challenge

NFC networking platform needed fast in a competitive window

Strategy

Compressed 45-day sprint with market-fit-first approach

Execution

Full iOS + Android apps + web platform

Results
10,000 active users450,000 SAR funding secured45-day concept-to-marketContinues scaling with Abwab support
DAMEN
CASE STUDY

DAMEN

Trust Infrastructure for Saudi E-Commerce

Challenge

Buyers and sellers don’t trust each other online

Strategy

Escrow platform holding funds until both parties confirm

Execution

Full-stack app with real-time tracking, bilingual UI

Results
Live on App Store + Google PlayProcessing real transactionsTrust layer for Saudi e-commerce
WithProf
CASE STUDY

WithProf

Medical Education Across MENA

Challenge

No quality Arabic-first medical exam prep platform

Strategy

Purpose-built EdTech with video, assessments, and learning paths

Execution

Cross-platform app with CMS, video streaming, and progress tracking

Results
Live on Google PlayServing students across Saudi, Egypt, UAEPositioned for pan-Arab expansion

Trusted by the Kingdom’s Most Important Institutions

Ministry of Industry and Mineral Resources
Driving industrial diversification under Vision 2030
Monsha’at
Growing SME GDP contribution from 20% to 35%
Social Development Bank
Financial literacy for 4M+ citizens across 26 branches

Government institutions have zero tolerance for failure. They chose Abwab Digital.

The Abwab Method

5 Phases, Zero Ambiguity

01
Discover
3–5 days
Market analysis · Competitor mapping · Business validation
02
Design
5–7 days
Wireframes · Prototypes · User testing
03
Build
4–8 weeks
Agile sprints · Weekly demos · Full visibility
04
Launch
2–3 weeks
App store deploy · Marketing strategy · Analytics
05
Grow
Continuous
Monthly analytics · Feature expansion · Strategy

What Clients Say

They think business before they write code.

Startup Incubator Partner

I have zero technical background, and I never felt lost.

Healthcare Professional

They operate like an internal team, not a vendor.

Marketing Director

Documentation and transparency met every regulatory standard.

Government Project Supplier

Government & Institutional Trust

Ministry of Industry and Mineral ResourcesMinistry of Industry and Mineral Resources
Monsha’atMonsha’at
Social Development BankSocial Development Bank
Misk FoundationMisk Foundation
Dulani Business CenterDulani Business Center

Enterprise & Startup Clients

MenuEgyptMenuEgypt
MasawwiqMasawwiq
AlgaraAlgara
Future DesignFuture Design
Voxel 3DVoxel 3D
WafraWafra
A3zemA3zem
illiilli
DAMENDAMEN
PayShipPayShip

Strategic B2B Partners

Twinkle UX
Twinkle UX

Design agency partner — collaborative UI/UX delivery

Panorama Al Qassim
Panorama Al Qassim

Digital solutions partner — Al Qassim & central Saudi region

Technology & Innovation

Mobile
FlutterFlutterNative iOSNative iOSNative AndroidNative Android
Frontend
React.jsReact.jsNext.jsNext.jsVue.jsVue.jsAngularAngularSvelteSvelte
Backend
Node.jsNode.jsLaravelLaravelPHPPHP
Cloud
Google Cloud PlatformGoogle Cloud Platform
Design
FigmaFigmaAdobe XDAdobe XD
Google Cloud PartnerApple Developer Program

Engineering Principles

01
Speed Without Compromise
3X faster through efficiency, not shortcuts
02
Bilingual by Default
RTL-first, culturally calibrated
03
Scale-Ready Architecture
Built for 10K to 100K+ users
04
Security as Foundation
Government and fintech grade
05
Measurable Everything
Analytics from day one
VISION 2030

Aligned with Saudi Vision 2030

Digital Transformation
Engineering platforms for government digital infrastructure
SME Growth
Building tools for Monsha’at, Dulani, and Saudi startups
Youth Empowerment
Partnering with Misk Foundation for digital capabilities
Industrial Diversification
Supporting the Ministry of Industry beyond oil

Where We’re Going

01
Geographic Expansion
Saudi Arabia → UAE → wider MENA
Jeddah · Riyadh · Dammam · Dubai · Cairo
02
Vertical Depth
Government Tech · Fintech · Healthcare · Education
The 4 sectors with proven execution
03
Product Ownership
Proprietary products alongside client work
Additional revenue streams + market intelligence

The Opportunity

Saudi Arabia is investing billions in digital transformation.

The demand for companies that reliably deliver production-grade digital products is accelerating faster than supply.

Abwab Digital is positioned at the center of this demand curve — with government trust, technical capability, and a delivery track record to capture outsized market share.

There are thousands of companies that write code.

There are far fewer that start with deep research, make decisions with smart data, and deliver design that converts.

150+ projects. 300,000+ users. 5M+ SAR in client revenue. 95%+ satisfaction.

This is not a pitch. This is a track record.

Abwab Digital

We build software that grows businesses.

+966 57 554 3749

abwabdigital@gmail.com

abwabdigital.com

Jeddah, Saudi Arabia