01/41
Built by Rasad
Rasad
abwabdigital.com/dashboard
5M+
SAR Revenue
150+
Projects
95%
Satisfaction
Revenue Growth+248%

We build software that grows businesses.

Through deep research, smart data, and design that converts.

Trusted by
Ministry of IndustryMonsha'atSocial Development BankMisk Foundation
The Problem

Most software gets built. Then forgotten.

Rasad exists to close that gap.

01

70% of digital products fail to achieve business goals

02

Companies spend millions on software that doesn't convert

03

The gap isn't technical — it's strategic

Who We Are

A Saudi Product Engineering Company

Rasad (by Rasad IT Solutions) designs, builds, and scales digital products for government institutions, high-growth startups, and enterprise organizations across the Kingdom and MENA region. Headquartered in Khobar, Eastern Province with operations in Egypt.

Founded2020
HQKhobar, Saudi Arabia
Team25+ professionals
CEOAbdelrahman Elmarakby
MarketsSaudi Arabia · Egypt · UAE
Clutch Rating4.5/5 (19 Reviews)
Impact

Impact at Scale

Key
150+
Projects Delivered
5M+
SAR Client Revenue
300K+
Active Users
Key
95%+
Client Satisfaction
3X
Faster Delivery
4.5/5
Clutch Rating (19 Reviews)
The Team

The Team Behind the Product

A multidisciplinary team of engineers, designers, and strategists — operating from Khobar and Cairo.

AE

Abdelrahman Elmarakby

CEO & Founder

Full-stack product leader. Oversees strategy, client relationships, and technical architecture across all projects.

Product Leadership

Engineering

10+ Engineers

Flutter, React, Next.js, Node.js, Laravel. Mobile and web specialists with government and fintech delivery experience.

Design

4+ Designers

UI/UX researchers and visual designers. Figma-first workflow with bilingual Arabic/English design systems.

Strategy & PM

3+ Strategists

Product managers, business analysts, and QA. Agile delivery with weekly demos and full transparency.

One team. Full ownership. From strategy to deployment.

Our Methodology

How We Build What Works

1

Deep Research

We understand the market, competition, and user before writing a single line of code.

2

Smart Data

Every product decision backed by analytics and measurable signals — not assumptions.

3

Design That Converts

Every interface is engineered to turn visitors into customers and products into revenue engines.

PILLAR 01

Deep Research

Before we write code, we understand:

This is why our products find market fit faster.

Your market and its dynamics
Your competitors and their gaps
Your users and what drives them
Your business model and revenue logic
PILLAR 02

Smart Data

Every decision is backed by data:

We don’t guess. We measure.

User behavior analytics from day one
A/B testing and conversion tracking
Performance monitoring and optimization
Monthly insights that drive product evolution
PILLAR 03

Design That Converts

Beautiful is not enough. Our design:

Design should generate revenue — not just look good.

Turns visitors into customers
Reduces friction at every touchpoint
Works natively in Arabic and English
Is tested with real users before launch
Vision

To become the MENA region’s most trusted product engineering partner.

Mission

To engineer digital products that generate measurable business outcomes — revenue-producing, user-retaining, market-winning platforms built at the speed the Saudi market demands.

Why Rasad

Why Rasad

01

Government-grade trust, startup-grade speed

02

Research → Data → Conversion methodology

03

The 45-day MVP standard

04

Bilingual Arabic/English product DNA

05

Full-stack product ownership

06

24/7 support and continuous partnership

Government

We Build For

Government Ministries

Startups

And Ship MVPs

In 45 Days

The same team. The same quality. This dual capability is rare — and extremely difficult to replicate.

Speed

From Concept to Market in 45 Days

Industry average4–6 months
100%
Rasad45 days
Compressed discovery sprintsParallel design and architectureAgile development with daily shippingPre-planned launch sequences

Speed is a competitive advantage. We give it to our clients.

Services

Services & Solutions

Mobile App Engineering

Revenue-generating iOS & Android apps. Flutter for speed, native when performance demands it.

FlutteriOSAndroid

Web Platform Development

High-performance web platforms that convert. SSR, optimization, and bilingual as standard.

ReactNext.jsVueAngular

Enterprise Systems

Institutional-grade platforms that automate operations and meet government compliance from day one.

ERPAutomationGovTech

SaaS Platforms

Subscription products architected for recurring revenue — multi-tenant with billing built in.

Multi-tenantBillingSubscriptions

UI/UX Design & Research

Design grounded in research and measured by conversion. Interfaces that turn visitors into customers.

ResearchPrototypingDesign Systems

Visual Branding & Identity

Identities that command premium positioning — logo systems and bilingual brand worlds built to scale.

LogoGuidelinesBilingual

Technical Consulting

Senior engineering counsel for critical decisions — architecture reviews, roadmaps, and teams that ship with confidence.

ArchitectureCode ReviewRoadmaps

Cybersecurity Solutions

Protection rated 5/5 on Clutch. Audits, threat monitoring, encryption, and fraud detection.

AuditsMonitoringEncryption

Every service is built around one thing: your business outcome.

Mobile App Engineering

Revenue-generating mobile products on iOS and Android. Built with Flutter for speed, native when performance demands it. Engineered for adoption, retention, and scale.

FlutteriOSAndroid

Web Platform Development

High-performance web platforms that convert. React · Next.js · Vue.js · Angular. SSR, performance optimization, and bilingual as standard.

ReactNext.jsVueAngular

Enterprise Systems

  • Operational efficiency
  • Process automation
  • Institutional-grade reliability
  • Government compliance ready

SaaS Platforms

  • Subscription-ready architecture
  • Multi-tenant from day one
  • Billing & payment integration
  • Recurring revenue engine

Cybersecurity

  • Full security audits
  • Threat monitoring & DDoS protection
  • Encryption & fraud detection
  • Rated 5/5 on Clutch for security
Packages

Web Packages

Landing Page

Launch fast, convert faster

3,000
SARone-time
  • 1 page responsive
  • Custom UI/UX
  • Mobile-optimized
  • SEO foundation
5\u20137 daysCampaigns & launches
Popular

Corporate Site

Your institutional web presence

5,000
SARone-time
  • Up to 7 pages
  • Brand-aligned
  • CMS + Blog
  • Analytics setup
10\u201315 daysEstablished businesses

E-Commerce

A store engineered to sell

6,000
SARone-time
  • Full store setup
  • Payment gateway
  • Inventory mgmt
  • Order dashboard
15\u201320 daysRetail & D2C brands

Advanced Platform

Custom systems, serious scale

15,000
SARone-time
  • Custom web app
  • Auth & roles
  • API integrations
  • Security hardening
4\u20136 weeksEnterprises & government

Starting prices — final scope tailored to your project

Packages

Mobile Packages

MVP App

Validate your idea in weeks

12,000
SARone-time
  • Single platform
  • Up to 8 screens
  • Basic backend
  • App store submission
4\u20136 weeksEarly-stage founders
Popular

Cross-Platform

One codebase, every user

20,000
SARone-time
  • iOS + Android
  • Up to 15 screens
  • Push notifications
  • Analytics
6\u20138 weeksGrowing startups

Full-Scale Product

A complete mobile business

35,000
SARone-time
  • iOS + Android
  • Unlimited screens
  • Payment integration
  • Real-time features
8\u201312 weeksFunded teams & enterprises

Starting prices — final scope tailored to your project

Packages

Design, SaaS & Growth

UI/UX Design

Research-backed, conversion-focused

5,000
SARone-time
  • 15 screens
  • Prototype (Figma)
  • User research
  • Usability testing
2–4 weeksProduct teams

Brand Identity

An identity that commands premium

4,000
SARone-time
  • Logo (3 concepts)
  • Brand guidelines
  • Social templates
  • Bilingual assets
1–2 weeksNew ventures & rebrands
Popular

SaaS MVP

Recurring revenue, engineered

40,000
SARone-time
  • Multi-tenant
  • Billing integration
  • Admin dashboard
  • Scalable architecture
8–12 weeksSaaS founders

Growth Partnership

Your product team on retainer

5,000
SARper month
  • 40hrs development
  • Feature expansion
  • Strategy calls
  • A/B optimization
OngoingScaling companies

Starting prices — final scope tailored to your project

Revenue Impact

Products That Generate Revenue

5M+ SAR

in client revenue across:

Fintech

DAMEN, PayShip, Moneymoon (SAMA-licensed P2P)

Healthcare

WithProf, Docavia, Premed (40% fewer no-shows)

Legal Tech

Kadya

E-commerce

ELBA & Candy (Haier Group), JustPack, Haute Boutique, Jomoh Ekhiel

Food Tech

MenuEgypt (9,000+ restaurants, 10K+ downloads), Aryaf (5,000+ downloads)

Smart Tech

Smart Cards (10K users, 450K SAR funded), InTouch (NFC smart cards)

Sports

Al Raed FC, Al Saqr FC (promoted to Yelo League)

Real Estate

Nwait (PropTech)

Construction

Horus (300+ projects, 100% satisfaction)

Wellness

TrueBalance

Smart CardsCASE STUDY

Smart Cards

45 Days, 10K Users, 450K Funded

Challenge

NFC networking platform needed fast in a competitive window

Strategy

Compressed 45-day sprint with market-fit-first approach

Execution

Full iOS + Android apps + web platform

10,000 active users
450,000 SAR funding secured
45-day concept-to-market
Continues scaling with Rasad support
DAMENCASE STUDY

DAMEN

Trust Infrastructure for Saudi E-Commerce

Challenge

Buyers and sellers don’t trust each other online

Strategy

Escrow platform holding funds until both parties confirm

Execution

Full-stack app with real-time tracking, bilingual UI

Live on App Store + Google Play
Processing real transactions
Trust layer for Saudi e-commerce
MenuEgyptCASE STUDY

MenuEgypt

9,000+ Restaurants Across Egypt

Challenge

Fragmented restaurant discovery with no unified platform for menus and delivery across Egypt

Strategy

Comprehensive food tech platform with real-time menus, ordering, and 30+ governorate coverage

Execution

iOS + Android apps + full web platform with restaurant management CMS

9,000+ restaurants listed
10,000+ app downloads
4.1/5 Google Play rating (186 reviews)
Covers 30+ Egyptian governorates
Operating since 2012
Government

Trusted by the Kingdom’s Most Important Institutions

Ministry of Industry and Mineral Resources

Digital platforms supporting industrial diversification under Vision 2030

Monsha’at

SME enablement tools growing contribution from 20% to 35% of GDP

Social Development Bank

Financial literacy platforms serving 4M+ citizens across 26 branches

Government institutions have zero tolerance for failure. They chose Rasad.

Methodology

The Rasad Method

5 Phases, Zero Ambiguity

01

Discover

3–5 days

Market analysis · Competitor mapping · Business validation

02

Design

5–7 days

Wireframes · Prototypes · User testing

03

Build

4–8 weeks

Agile sprints · Weekly demos · Full visibility

04

Launch

2–3 weeks

App store deploy · Marketing strategy · Analytics

05

Grow

Continuous

Monthly analytics · Feature expansion · Strategy

Engagement

How We Work With You

Flexible engagement models designed for your needs

01Most Popular

Fixed-Price Project

Defined scope, fixed budget, clear timeline. Ideal for MVPs, websites, and brand identity.

02Flexible

Time & Materials

Pay for hours worked with full transparency. Best for evolving projects and R&D.

03Enterprise

Dedicated Team

A full team allocated exclusively to your project. For long-term products and enterprises.

045,000 SAR/mo

Growth Partnership

Monthly retainer with strategy calls, development hours, and continuous optimization.

Support

Post-Launch Support & SLA

We don’t disappear after launch. We grow with you.

24/7 Monitoring

Uptime monitoring, error tracking, and performance alerts around the clock.

Bug Fixes & Patches

Critical bugs addressed within 24 hours. Regular maintenance releases monthly.

Dedicated Account Manager

Single point of contact for all support requests, escalations, and strategic discussions.

Monthly Reports

Analytics dashboards, usage insights, and optimization recommendations every month.

SLA
Uptime Guarantee99.9%
Critical Response< 4 hours
Regular Response< 24 hours
Post-Launch Support30 days free
Testimonials

What Clients Say

Everything has been outstanding. Their capacity to comprehend our demands and work together on the real requirements of the product was remarkable.
KKKory KerenProject Manager, BlinkOps
Their proactive approach and tailored solutions have made a real difference. Deep expertise in cybersecurity.
Arjun AshokCo-founder & CEO, Charcoal
They pushed the boundaries of digital excellence, setting a high standard for future projects.
Ryan CummingsHead of Partnerships, Myprotein
Rasad truly understood our needs. Their attention to detail and commitment to high-quality results is unmatched.
Ruben ThanarubanVP Operations, Ontario Real Estate Association
If I hadn’t worked with you from the start, the project would have wasted so much time. The MVP came out fast and polished.
SaaS FounderVerified Client
Verified

Verified on Clutch

4.5
19 verified reviews

Budget-friendly pricing, strong communication, and consistent delivery across cybersecurity, custom software, web, and mobile projects.

Timely5Communicative4Proactive4Great PM3Innovative2Efficient2
Reviewing on Clutch
BlinkOpsCharcoalCarbon38MyproteinGunzilla GamesAlphanumeric SystemsPeakhill CapitalOntario Real Estate Assoc.MoneymoonWithProfNwaitHaute BoutiqueJustPackEzdownsizingTrueBalanceDallah W HalaAryaf
Clients

Government & Institutional Trust

Ministry of Industry and Mineral Resources
Ministry of Industry and Mineral Resources
Monsha’at
Monsha’at
Social Development Bank
Social Development Bank
Misk Foundation
Misk Foundation
Dulani Business Center
Dulani Business Center
Al Raed FC
Al Raed FC
Al Saqr FC
Al Saqr FC
Clients

Enterprise & Startup Clients

MenuEgypt
MenuEgypt
Masawwiq
Masawwiq
Algara
Algara
Future Design
Future Design
Voxel 3D
Voxel 3D
Wafra
Wafra
A3zem
A3zem
illi
illi
DAMEN
DAMEN
PayShip
PayShip
ELBA & Candy
ELBA & Candy
Horus
Horus
WithProf
WithProf
Moneymoon
Moneymoon
Docavia
Docavia
Jomoh Ekhiel
Jomoh Ekhiel
InTouch
InTouch
Sharek
Sharek
Mutafi
Mutafi
Premed
Premed
Partners

Strategic B2B Partners

Twinkle UX

Twinkle UX

Partner

Design agency partner — collaborative UI/UX delivery

Panorama Al Qassim

Panorama Al Qassim

Partner

Digital solutions partner — Al Qassim & central Saudi region

Technology

Technology & Innovation

Mobile
FlutterNative iOSNative Android
Frontend
React.jsNext.jsVue.jsAngularSvelte
Backend
Node.jsLaravelPHPPython
Databases
PostgreSQLMongoDBFirebaseRedis
Cloud & DevOps
Google Cloud PlatformDockerGitHub ActionsCI/CD
Design
FigmaAdobe XD
CertificationsGoogle Cloud PartnerApple Developer Program
Security

Security, Compliance & Data Privacy

Government and fintech-grade security is our standard, not an add-on.

Saudi PDPL Compliance

Full alignment with the Personal Data Protection Law. Data residency options for Saudi-hosted infrastructure.

Encryption & Access Control

End-to-end encryption, multi-factor authentication, role-based access, and secure API design.

Security Audits & Penetration Testing

Regular vulnerability assessments, code reviews, and third-party penetration tests. Rated 5/5 for cybersecurity on Clutch.

IP Ownership & NDA

Full intellectual property transfer to the client on project completion. We sign NDAs before any engagement begins.

Principles

Engineering Principles

01

Speed Without Compromise

3X faster through efficiency, not shortcuts

02

Bilingual by Default

RTL-first, culturally calibrated

03

Scale-Ready Architecture

Built for 10K to 100K+ users

04

Security as Foundation

Government and fintech grade

05

Measurable Everything

Analytics from day one

Vision 2030

Aligned with Saudi Vision 2030

Digital Transformation

Engineering platforms for government digital infrastructure

SME Growth

Building tools for Monsha’at, Dulani, and Saudi startups

Youth Empowerment

Partnering with Misk Foundation for digital capabilities

Industrial Diversification

Supporting the Ministry of Industry beyond oil

The Future

Where We’re Going

01

Geographic Expansion

Saudi Arabia → UAE → wider MENA

Khobar · Riyadh · Dammam · Dubai · Cairo

02

Vertical Depth

Government Tech · Fintech · Healthcare · Education

The 4 sectors with proven execution

03

Product Ownership

Proprietary products alongside client work

Additional revenue streams + market intelligence

The Opportunity

The Opportunity

Saudi Arabia is investing billions in digital transformation.

The demand for companies that reliably deliver production-grade digital products is accelerating faster than supply.

Rasad is positioned at the center of this demand curve — with government trust, technical capability, and a delivery track record to capture outsized market share.

There are thousands of companies that write code.

There are far fewer that start with deep research, make decisions with smart data, and deliver design that converts.

150+ projects. 300,000+ users. 5M+ SAR in client revenue. 4.5/5 Clutch rating.

This is not a pitch. This is a track record.

Only 5 new projects accepted per month

Let’s Build Something That Matters

Start with a free Growth Roadmap Session — a 30-minute strategic call where we analyze your product, market opportunity, and scaling potential.

01

Book a free 30-min discovery call

02

We research your market and present a roadmap

03

Agree on scope, timeline, and budget

04

We start building within 48 hours

sales@abwabdigital.com
Rasad

We build software that grows businesses.

Accepting new projects
© 2026 Rasad IT SolutionsCrafted in Khobar, Eastern Province